 | |
| Company type | Private |
|---|---|
| Founded | 2004 |
| Headquarters | Rochester, New York, U.S. |
Number of locations | 3 |
Area served |
New York San Francisco |
Key people |
|
| Owner | Project WorldWide |
Number of employees | 160 [1] |
| Parent | Project Worldwide |
| Website |
www |
Partners & Napier (stylized as Partners + Napier) is an advertising agency headquartered in Rochester, New York. The agency has additional field offices in New York and San Francisco.
History
Partners & Napier was created in 2004 when CEO Sharon Napier and three partners, including CFO Jim DiNoto and CCO Jeff Gabel, purchased the Rochester, New York and Atlanta, Georgia offices of Wolf Group Integrated Communications, an agency based in Toronto, Ontario; [2] the three were all Rochester-based regional executives with Wolf Group who took action when founder and chairman Larry Wolf decided to shut down the firm. [3] [4]
The agency is the founding member of the Partners Group, [5] an interdependent collective of North American agencies formed in 2006, consisting of Partners & Napier, Partners and Jeary and Partners and Edell. [6] The collective was dissolved after Partners and Jeary and Partners and Edell were acquired. [7]
Acquisition
In 2011, Partners & Napier was acquired by Project Worldwide, a holding company consisting of thirteen agencies based in Auburn Hills, Michigan. [7]
References
- ^ Taddeo, Sarah (March 23, 2019). "Partners + Napier moves into new Metropolitan space, doubles down on downtown". Rochester Democrat and Chronicle.
- ^ "Instagram marketing and advertising statistics & information". Retrieved 2023-05-03.
- ^ Jensen, Trevor (April 5, 2004). "Ex-Wolf Cleveland Execs Buy Out Agency". Retrieved 2004-04-05.
- ^ Sanders, Lisa (February 3, 2004). "WOLF GROUP SHUTTERS NEW YORK, TORONTO OFFICES". Advertising Age. Retrieved 2018-09-15.
- ^ Rand, Ben (October 19, 2006). "Nimble and Edgy? There's a Group for You, Partner". The New York Times. Retrieved 2006-10-19.
- ^ Williamson, Richard (October 20, 2006). "Power of 3: Independents Unite". Nielsen Business Media, Inc. Retrieved 2006-10-20.
- ^ a b Elliot, Stuart (16 March 2011). "Agreeing to Be Bought, but Keeping Autonomy". New York Times.