Chinese automotive brand
Baojun (
simplified Chinese : 宝骏 ;
traditional Chinese : 寶駿 ;
pinyin : Bǎojùn ;
lit. 'Treasured Horse'
[1] ) is a Chinese
automobile
marque owned by a joint venture of
General Motors and
SAIC Motor ,
SAIC-GM-Wuling Automobile .
History
The Baojun marque was established in 2010 as a cheaper alternative to existing GM brands
Chevrolet and
Buick , which are also on sale in China.
[2] The company's products compete with domestic Chinese manufacturers such as
Chery ,
Geely ,
Changan ,
Haval and
Trumpchi .
[3]
The marque's first vehicle is the
Baojun 630 , a four-door sedan that has been produced since November 2010.
[4] Sales started in late 2011 through a dedicated dealer network.
[5]
The joint venture also offers a localized version of the
Daewoo Matiz / Chevrolet Spark, known as the Baojun Lechi.
[3] In 2014, a third model (the
Baojun 610 ) was announced at
Auto China .
[6] At
Auto Shanghai in 2015, the company introduced the
Baojun 560 SUV.
[7] And in July 2014, SAIC-GM-Wuling launched the
730 , a seven-seater MPV.
[8]
In its early years, sales of Baojun models have grown dramatically, reaching 688,390 units in 2016,
[9]
[10] and 996,629 in 2017.
[11]
The electrically powered Baojun E100, which is only 2.49 meters long, was initially only available in Guangxi from August 2017. Since June 2018, it has been available throughout China with an increased range.
[12]
The Van Baojun 360 went on sale in May 2018.
[13]
Since June 2018, Baojun has been offering the 530, a 4.66 meter long SUV.
[14]
Since September 2018, the Baojun E200, an electrically powered microcar, has been sold in China.
[15]
The Baojun RS-5, the brand's fourth SUV, was presented at the Guangzhou Auto Show in November 2018.
[16]
In June 2019, the Baojun RC-6 based on the RS-5 was introduced.
[17]
In September 2019, the Van Baojun RM-5 was introduced.
[18]
Baojun presented the RS-3 SUV at the end of October 2019.
[19]
In 2020, the E300
[20] microcar, the RS-7
[21] van and the RC-5 sedan were introduced.
[22]
In July 2021, the microcar KiWi EV based on the E300 Plus was introduced.
[23]
Products
Current products
Former products
Baojun E100 (2017–2021), city car
Baojun E200 (2018–2021), city car
Baojun Lechi (2008–2021), city car
Baojun 310 (2016–2020), subcompact car
Baojun 310W (2017–2020), enlarged wagon variant of Baojun 310
Baojun 330 (2016–2017), sedan variant of Baojun 310
Baojun 360 (2018–2021), compact MPV
Baojun 560 (2015–2017), compact SUV
Baojun 630 (2011–2019), compact sedan
Baojun 610 (2014–2019), hatchback variant of Baojun 630
Baojun 510 (2017–2021), subcompact SUV, also rebadged as
Chevrolet Groove
Baojun 530 (2018–2021), compact SUV, also rebadged as
Chevrolet Captiva , MG Hector, and Wuling Almaz
Baojun 730 (2014–2021), compact MPV, also rebadged as Wuling Cortez
Baojun RC-5 (2020–2021), compact sedan
Baojun RC-6 (2019–2021), mid-size coupe sedan
Baojun RM-5 (2019–2021), compact MPV
Baojun RS-3 (2020–2022), subcompact SUV
Baojun RS-5 (2019–2021), compact SUV
Baojun RS-7 (2020–2022), mid-size SUV
Baojun 510
Baojun 730
Baojun RC-5
Baojun RC-6
Baojun RS-5
Baojun RS-7
Baojun Lechi
Baojun Lechi Cross
Baojun 310
Baojun 310W
Baojun 360
Baojun 560
Baojun 630
Baojun 610
Baojun E100
See also
References
^
"GM Launches China-Only Baojun Brand" . foxnews.com . News Corporation. 9 August 2011. Archived from
the original on 24 April 2016. Retrieved 27 April 2016 .
^ Ramsey, Jonathon (July 19, 2010).
"GM launches new low-cost brand in China and it's a 'treasured horse' " . Autoblog. Retrieved December 1, 2010 .
^
a
b Shirouzu, Norihiko (Nov 18, 2012).
"GM ups capacity in no-frills China car market" . reuters.com . Thomson Reuters. Retrieved November 23, 2012 .
^
"First Baojun 630 Passenger Car Rolls Off Line at SAIC-GM-Wuling" . GM Media . November 22, 2010. Retrieved December 1, 2010 .
^
Motor Trend 9 August 2011
^
"General Motors Announces Investment Plans and Vision for China Operations" . media.gm.com . General Motors. 20 April 2014. Retrieved 18 July 2015 .
^
"Baojun 560 SUV Debuts at Auto Shanghai 2015" . media.gm.com (News release). 2015-04-20. Retrieved 21 April 2015 .
^
"SAIC-GM-Wuling Launches Baojun 730 Family Vehicle" . Media GM . 30 July 2014. Retrieved 17 July 2015 .
^
Meet GM's Secret Weapon In China: Baojun - Joann Muller, Forbes, 29 July 2015
^
Why General Motors Continues to Post Record Sales Results in China - Daniel Miller, The Motley Fool, 6 January 2017
^
GM sales rise 4.4%, top 4 million in 2017 as Cadillac, Baojun shine - Automotive News China, 5 January 2018
^
"SAIC-GM-Wuling Launches New Baojun E100 Electric Vehicle" . Media.gm.com . 2018-06-13. Retrieved 2018-12-31 .
^
"SAIC-GM-Wuling Launches Baojun 360" . Media.gm.com . 2018-05-10. Retrieved 2018-12-31 .
^
This Is The New Baojun 530 SUV For China Auf: carnewschina.com 1 February 2018. (retrieved 28 February 2018)
^ Tycho de Feijter (2018-08-24).
"The Baojun E200 Is A Crazy EV From China" . carnewschina.com . Retrieved 2018-08-24 .
^
"Baojun reveals its fourth SUV: RS-5" . Autocarpro.in . 2018-11-15. Retrieved 2018-11-17 .
^
"Číňané překvapují, levná značka Baojun boduje povedeným designem" . Autoroad.cz . 2019-06-19. Retrieved 2019-06-19 .
^ Deivis Centeno (2019-07-22).
"2020 Baojun RM-5 Debuts Next-Gen MPV" . gmauthority.com . Retrieved 2019-11-07 .
^ Noah Joseph (2019-10-30).
"Forget The Trailblazer, We Want This SUV From Chevy" . carbuzz.com . Retrieved 2019-11-07 .
^
"Baojun Debuts All-New E300 in Guangxi" . Media.gm.com . 2020-01-17. Retrieved 2020-04-12 .
^ Deivis Centeno (2019-11-26).
"Brand-New Baojun RS-7 Crossover Leaked In China" . gmauthority.com . Retrieved 2020-02-13 .
^ Jessica Paola Vera García (2020-03-12).
"El Baojun RC-5 será el próximo 'sedán coupé' de GM para China" . elcarrocolombiano.com (in Spanish). Retrieved 2020-03-14 .
^ Deivis Centeno (2021-07-14).
"GM's All-New Baojun KiWi EV Driving Range Announced" . GM Authority . Retrieved 2021-08-12 .
External links
Wikimedia Commons has media related to
Baojun .
Parent Marques Subsidiaries Current Wuling vehicles
Small EVs Cars Minivans Crossovers/SUVs Commercial vans Pickup trucks
Discontinued Wuling models Current Baojun vehicles
Small EVs Cars Minivans Crossovers/SUVs
Discontinued Baojun models Concept cars
Marques
Divisions and subsidiaries
Joint ventures and shareholdings Facilities and products
Baojun automobile timeline, 2010–present
Wholly owned
Shareholdings and joint ventures
Chinese vehicle manufacturers
Sino-foreign joint venture vehicle manufacturers
Subsidiaries of foreign companies Other N.B. Only companies and organisations from Mainland China and Hong Kong are included