XO (formerly XOJET) is a US-based private aviation company and subsidiary of
Vista Global with its headquarters in
Fort Lauderdale, Florida. XO, with a worldwide fleet access of more than 1,450 private aircraft, offers clients on-demand private jet charters with fixed-price membership programs as alternatives to
jet cards and
fractional ownership of aircraft. The company also offers the ability to purchase individual seats on pre-arranged, shared flights.
Services
XO is an on-demand private jet company.[2][3] It operates in the same market as competitors
NetJets and
Flexjet.[4]
The company offers a number of private jet charter programs that allow customers to choose their arrival and departure points.[5][6][7][8]
In July 2017, XOJET launched Select Access, a new $50,000 membership level; added lite- and mid-size jets to its Elite Access program; and instituted a program for membership with monthly fees.[9] In August of that year, XOJET reported it serviced more than 7,000 clients worldwide.[10]
XOJET was founded in 2006[11] by Paul Touw[12] and Keith Krach[13] as a private jet charter company with customers purchasing a set number of annual flight hours, similar to
fractional ownership.[14] The company is based in Fort Lauderdale, Florida.[15][16][17]
Acquired
TPG Capital and
Mubadala, two of the world's largest private capital investors, acquired XOJet in 2009.[18][19] They shared a controlling interest in the company.[7]
In February 2017, XOJET said it had retained Perella Weinberg Partners to explore financial options, including a possible sale or merger.On September 20, 2018, Vista Global (founded by
Thomas Flohr in 2018 and the parent company of VistaJet), said it had reached an agreement to acquire the fleet and commercial operations of XOJET. In April 2019, Vista purchased the Florida-based
mobile booking app developer
JetSmarter.[17][20][21][22]
Vista took controlling interest in XOJET in June 2019. With this purchase, Vista Global became the third-largest charter operator in the US.[23][24][25] Vista Global shortly afterward merged XOJET with
JetSmarter, powered by JetSmarter technology.[26][27] In 2019, the combined entity was rebranded as XO.[28] In July 2021, Vista Global announced an 82% year-on-year increase in XO deposit-members.[29]