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WHBT-FM
Broadcast area
Frequency92.1 MHz ( HD Radio)
Branding92-1 The Beat
Programming
Format Classic hip hop/ urban adult contemporary
Affiliations Premiere Networks
Ownership
Owner
WMOV-FM, WNOH, WOWI
History
First air date
October 17, 1974 (1974-10-17)
Former call signs
  • WJLY (1974–1979)
  • WQZQ (1979–1990)
  • WOFM (1990)
  • WTZR (1990–1991)
  • WMYK (1991–1997)
  • WSVV (1997–2001)
  • WBHH (2001–2004)
  • WCDG (2004–2010)
  • WKSA (2010–2015)
Call sign meaning
"Hampton Roads Beat"
Technical information [1]
Licensing authority
 FCC
Facility ID70345
ClassC3
Power14,500 watts
HAAT131 meters (430 ft)
Transmitter coordinates
 36°37′38.0″N 76°13′7.0″W / 36.627222°N 76.218611°W / 36.627222; -76.218611
Links
Public license information
Webcast Listen live (via iHeartRadio)
Website thebeatva.iheart.com

WHBT-FM (92.1 MHz) is a classic hip hop/ urban adult contemporary formatted broadcast radio station licensed to Moyock, North Carolina, serving Hampton Roads and Northeastern North Carolina. [2] WHBT-FM is owned and operated by iHeartMedia. [3] WHBT-FM broadcasts in the HD Radio (hybrid) format. [4]

History

The station originally signed on October 17, 1974, as WJLY, which played a variety of genres, but signed off in 1978 due to financial issues. [5] It signed back on as Top 40-formatted WQZQ in 1989. [6] It later changed to country, adult contemporary as WOFM and AAA formats. On July 16, 1990, it flipped to the satellite-fed Z-Rock network as WTZR. [7] [8] [9]

In June 1991, the station was sold to Willis Broadcasting who changed the calls to WMYK and instituted an urban AC format as "92.1 Kiss FM". [10] On August 9, 1996, after Clear Channel purchased the station, WMYK flipped to a Crossover format, which failed in the ratings; after this, the format shifted to a harder-edged urban as “K92" (not to be confused with Roanoke's K92). On July 3, 1997, WMYK flipped to a simulcast of sister station WSVY, which aired a Jammin' Oldies format, and was branded as "Vibe 107.7 and 92.1". [11] The format would later shift back to their urban AC roots. On February 1, 2001, 92.1 split from the simulcast and returned to urban as WBHH, "92.1 The Beat". [12] On March 1, 2003, the station dropped its hip hop format and started simulcasting a soft AC format with former smooth jazz sister station WJCD; the two stations together were known as "Lite FM", and WBHH adopted the call letters WCDG on March 9, 2004. [13] [14]

On August 12, 2005, to fill the hole left when crosstown oldies WFOG switched to adult contemporary the month prior, WCDG broke away from the simulcast and became oldies-formatted "Cool 92.1". The first song played was Bill Deal and the Rhondels' " What Kind of Fool (Do You Think I Am)". [15]

On October 11, 2010, WCDG and WJCD became simulcasts again when WKUS moved from 105.3 to 107.7 and the 105.3 frequency became "Magic 105.3" with an AC-themed classic hits format. The move meant the end for WCDG's oldies format and WJCD's smooth jazz format. [16] [17] On October 27, 2010, WCDG changed their call letters to WKSA. On March 31, 2011, WKUS broke away from its simulcast of WKSA to become rhythmic AC WMOV ( MOViN' 107.7) after that station received a signal upgrade to cover the area. [18]

On December 26, 2014, at 10 a.m., WKSA began stunting as "Missy FM," featuring music recorded by Portsmouth-born artist Missy Elliott, who also did imaging and voice overs, as well as Timbaland and Aaliyah. On January 5, 2015, at 9 a.m., WKSA flipped to classic hip hop and returned to the "Beat" branding. [19] [20] [21] On January 22, 2015, WKSA changed their call letters to WHBT-FM to match the "Beat" branding.

References

  1. ^ "Facility Technical Data for WHBT-FM". Licensing and Management System. Federal Communications Commission.
  2. ^ "Arbitron Station Information Profiles". Nielsen Audio/ Nielsen Holdings. Retrieved January 5, 2015.
  3. ^ "WHBT Facility Record". Federal Communications Commission, audio division. Retrieved January 5, 2015.
  4. ^ "Station Guides". hdradio.com. Archived from the original on September 18, 2016. Retrieved January 31, 2024.
  5. ^ "BC YB 1977" (PDF). americanradiohistory.com. Retrieved January 31, 2024.[ dead link]
  6. ^ "2Facilities" (PDF). americanradiohistory.com.[ dead link]
  7. ^ "1990/RR-1990-07-20" (PDF). americanradiohistory.com.
  8. ^ "B-Radio-NE-MT-1991-B&W" (PDF). americanradiohistory.com.[ dead link]
  9. ^ Pryweller, Joseph (July 17, 1990). "Station WOFM Changes Format to Heavy Metal". Daily Press. Retrieved June 13, 2019.
  10. ^ "B-Radio-NE-Ter-BC-YB-1994-B&W" (PDF). americanradiohistory.com.
  11. ^ "RADIO STATION WMYK FIRES ALL OF ITS DEEJAYS, BEGINS TO SIMULCAST.(DAILY BREAK) - The Virginian-Pilot (Norfolk, VA) | HighBeam Research". 2018-04-23. Archived from the original on 2018-04-23. Retrieved 2024-01-31.
  12. ^ "A-Radio-NE-TER-BC-YB-2002-3" (PDF). americanradiohistory.com. Retrieved January 31, 2024.
  13. ^ "CORPORATE CHANGES ABOUND FOR LOCAL RADIO STATIONS.(LOCAL) - The Virginian-Pilot (Norfolk, VA) | HighBeam Research". 2018-04-23. Archived from the original on 2018-04-23. Retrieved 2024-01-31.
  14. ^ "FANS UPSET BY CHANGE IN RADIO FORMATS.(DAILY BREAK) - The Virginian-Pilot (Norfolk, VA) | HighBeam Research". 2018-04-23. Archived from the original on 2018-04-23. Retrieved 2024-01-31.
  15. ^ "Missy Elliott up for 6 MTV awards.(Daily Break) - The Virginian-Pilot (Norfolk, VA) | HighBeam Research". 2018-04-23. Archived from the original on 2018-04-23. Retrieved 2024-01-31.
  16. ^ "Smooth jazz format dropped in Clear Channel radio shuffle". Daily Press. October 11, 2010. Archived from the original on January 6, 2011. Retrieved October 11, 2010.
  17. ^ "Three Way Format Change in Norfolk/Virginia Beach". 11 October 2010.
  18. ^ "107.7 WKUS Norfolk Movin Towards a Divorce". 31 March 2011.
  19. ^ "WKSA Norfolk Flips to Classic Hip-Hop". 5 January 2015.
  20. ^ "WKSA-Norfolk flips to 92.1 the Beat – THE URBAN BUZZ".
  21. ^ "WKSA Becomes Classic Hip-Hop the Beat". 5 January 2015.

External links

Retrieved from " https://en.wikipedia.org/?title=WHBT-FM&oldid=1211379290"