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The Zoom Business Simulation is an online, interactive learning simulation game. The simulation reinforces core business principles taught throughout colleges and universities through a balanced, fun to play and strategic interactive simulation game.

Gameplay

The Zoom Business Simulation is a turn based strategy game. This simulation enables business professionals and students to take control over a new automobile company, making all the relevant sales, marketing, operational and financial decisions necessary to propel their company towards success, while competing directly against other teams and/or computer teams. This simulation can be scalable to fit any number of teams; there are six turn based strategic rounds/years. Results are based on year over year change in 16 operating and financial based metrics, including sales, stock price and profit margins. Computer AI and game play is very Adaptive and competitive. The game is intuitive and browser-based.

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