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Coolie Mac

Coolie Mac, is an American pop singer-songwriter, real estate investor, record label owner, movie producer, actor, and software founder.

He is well known for his neologism coining the term "Indoribbean Pop" as a genre of music (a fusion of American, Caribbean and East Indian elements) not to mention promoting Khal Torabully’s neologism Coolitude in his hit single "Slumdog Nillionaire" as well as using the controversial term Coolie as an official trademarked stage name. He is the first Indian born artist to have a hit rap song that is played internationally.^[1]

He compiled the album known as Coolie Renaissance in 2014, promoting Coolie ideology – Coolie as a colloquial term of ethnic identification and empathetic connection amongst the East Indian community or PIO’s (person’s of Indian origin) which he has named, “The Coolie Nation.” ^[2] He collaborated with Kooly Robert Jasawant and Kinx (Rajdev Nundkumar) to create the first Indian Diasporic compilation album known to man. ^[3]

The hit single on the album is Slumdog Nillionaire, which has received airplay in Mauritius (Top FM and Radio Plus), Guadeloupe Island, and S. Africa (Lotus FM). The music video for Slumdog Nillionaire has received favorable reviews from several music critics. The film was shot in Singapore and directed my Alex Mares Manton of Asia Images Group. His other song Carib Coolie Star is played in Guadeloupe. Coolie Til I Die was filmed in Trinidad and Tobago.^[4]

In 2012, Coolie Mac established Coolie Sound Records. He is responsible for the vision to create musical infrastructure to properly aide in the cultural shift-taking place amongst the East Indian community in the West.

Coolie Mac has performed in South Africa and Mauritius. His music stage name is one of controversy because of the word Coolie, kuli, in Sanskrit ( भारवाह = Malabar or day laborer). ^[5] In Guadeloupe, “Coolie Malabar” was used as a term for people of Indian ancestry. However, he insists the word is no longer pejorative but positive in its nature, and is an acceptable ethnic identifier for people of Indian origin in the Western hemisphere, mostly in the Caribbean. Inside of the Indian Diasporic community is an understanding of being Coolie and it’s a term of endearment not an affront. “I am a person of Indian descent and I shouldn’t be ashamed to use the word Coolie because it’s part of my ethnic community.” ^[6]

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