Undercover Billionaire | |
---|---|
Genre | Reality |
Country of origin | United States |
Original language | English |
No. of seasons | 2 |
No. of episodes | 10 |
Production | |
Executive producers |
|
Production locations | Erie, Pennsylvania |
Camera setup | Single-camera |
Running time | 41–83 minutes |
Production company | This is Just a Test |
Original release | |
Network | |
Release | August 6, 2019 present | –
Related | |
Undercover Billionaire: Comeback City |
Undercover Billionaire is an American reality television series that is broadcast on the Discovery Channel. The show premiered on August 6, 2019 and the final episode of the first season aired September 24, 2019. The show follows billionaire Glenn Stearns, founder of Stearns Lending, as he attempts to start a million-dollar business in Erie, Pennsylvania over the course of 90 days, starting with only $100, a car and a tank of gas. [1]
The series follows Stearns as he identifies his target business, puts a crew together to help him, builds his initial $100 stake sufficiently to fund a startup company, and opens a barbecue restaurant named Underdog BBQ. [2] The presence of a Discovery Channel film crew was explained by saying that they were trailing him for a documentary about building a small business from scratch. [3]
A TV special titled Undercover Billionaire: Return To Erie premiered on August 18, 2020. [4]
A second season premiered on January 6, 2021. [5] Season 2 features three self-styled successful entrepreneurs (Grant Cardone, Monique Idlett-Mosley and Elaine Culotti) who go undercover in three different cities and attempt to start a business with a "valuation of $1 million dollars" in 90 days- the same challenge that Glenn Stearns competed. A continuation of Glenn Stearns' work in Erie, called Undercover Billionaire: Comeback City also aired in alongside Season 2 and debuted in its entirety on Discovery Plus [6]
Season | Episodes | Originally aired | |||
---|---|---|---|---|---|
First aired | Last aired | Network | |||
1 | 8 | August 6, 2019 | September 24, 2019 | Discovery Channel | |
Special | August 18, 2020 | ||||
2 | 14 | January 6, 2021 | April 14, 2021 | Discovery Channel Discovery+ |
No. overall |
No. in season | Title | Original air date | U.S. viewers (millions) | 18-49 rating |
---|---|---|---|---|---|
1 | 1 | "Million Dollar Bet" | August 6, 2019 | 1.04 [7] | 0.30 [7] |
2 | 2 | "Start Up or Die Trying" | August 13, 2019 | 1.14 [8] | 0.36 [8] |
3 | 3 | "Take the Bull by the Horns" | August 20, 2019 | 0.80 [9] | 0.21 [9] |
4 | 4 | "House of Cards" | August 27, 2019 | 0.85 [10] | 0.21 [10] |
5 | 5 | "No Pain, No Gain" | September 3, 2019 | 0.94 [11] | 0.26 [11] |
6 | 6 | "Exposed" | September 10, 2019 | 0.93 [12] | 0.29 [12] |
7 | 7 | "Trial by Fire" | September 17, 2019 | 0.93 [13] | 0.27 [13] |
8 | 8 | "Final Reckoning" | September 24, 2019 | 1.04 [14] | 0.28 [14] |
No. | Title | Original air date | U.S. viewers (millions) | 18-49 rating |
---|---|---|---|---|
9 | "Return to Erie" | August 18, 2020 | 0.66 [15] | 0.14 [15] |
No. overall |
No. in season | Title | Discovery airdate | Discovery+ airdate | U.S. viewers (millions) | 18-49 rating |
---|---|---|---|---|---|---|
10 | 1 | "Three Million Dollar Bet" | January 6, 2021 | January 6, 2021 | 0.40 [16] | 0.11 [16] |
11 | 2 | "Hustle Up" | January 13, 2021 | January 13, 2021 | 0.41 [17] | 0.12 [17] |
12 | 3 | "Pressure Tests" | April 20, 2021 | January 27, 2021 | N/A | TBA |
13 | 4 | "Fist or Finesse" | April 27, 2021 | February 3, 2021 | N/A | TBA |
14 | 5 | "The Closers" | May 4, 2021 | February 10, 2021 | N/A | TBA |
15 | 6 | "Be Afraid, But Do It Anyway" | May 11, 2021 | February 17, 2021 | N/A | TBA |
16 | 7 | "Turning Points" | May 18, 2021 | February 24, 2021 | N/A | TBA |
17 | 8 | "Cocktail of Chaos" | May 25, 2021 | March 3, 2021 | N/A | TBA |
18 | 9 | "Dumpster Fire" | TBA | March 10, 2021 | TBD | TBA |
19 | 10 | "Wake Up Call" | TBA | March 17, 2021 | TBD | TBA |
20 | 11 | "The Manifesto" | TBA | March 24, 2021 | TBD | TBA |
21 | 12 | "T-Minus 7 Days" | TBA | March 31, 2021 | TBD | TBA |
22 | 13 | "Camel, Meet Straw" | TBA | April 7, 2021 | TBD | TBA |
23 | 14 | "The Judgement Day" | TBA | April 14, 2021 | TBD | TBA |