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On 18 August 2023, it was proposed that this article be moved from Utilita Arena Newcastle to Newcastle Arena. The result of the discussion was moved. |
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The result of the move request was: moved. ( closed by non-admin page mover) BilledMammal ( talk) 12:00, 27 August 2023 (UTC)
Utilita Arena Newcastle → Newcastle Arena – The unsponsored original name of the venue is the least confusing when dealing with the roving and ever changing corporation the venue is seemingly being named after.
This page has been moved 3 times due to the naming rights holder changing or confusion with other pages on Wikipedia which is not very encyclopedic. The renaming confusion is shown in this page move summary [1].
Newcastle Arena provides consistency throughout the encyclopedia and provides consistency to avoid using the advertising name of a building where possible as this is confusing and can cause endless ambiguity when one company sponsors multiple venues world wide. This page move demonstrates the need to avoid this [2]
Other buildings in England are not usually known by the naming rights holder name and are known by the unsponsored name, such as Wembley Arena, Liverpool arena etc.
Finally Wikipedia is not an advert for the naming rights holder at any particular moment. The sponsored name should only be used where there is genuinely no unsponsored name which can be reasonably used, such as the home of Bolton Wanderers F.C or most Indy Car races, etc. PicturePerfect666 ( talk) 10:51, 18 August 2023 (UTC)