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Rifle is an Italian clothing company founded in 1958 in Prato. It was most famous for their jeans during the 1980s, especially in the USSR, Bulgaria, Poland, and Czechoslovakia.[ citation needed] It was also very popular in Switzerland, the UK, Israel, the Netherlands and Colombia between 1975 and 1990.[ citation needed] There are upscale lines of Rifle Jeans, called Super Rifle, Golden Rifle and Royal Rifle.
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