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Raileurope.co.uk
Loco2 Logo
Founded2006; 18 years ago (2006)
Headquarters
London
,
United Kingdom
Founder(s)Jamie Andrews, Kate Andrews
Industry Tourism
Travel technology
ProductsTrain and bus tickets, mobile app
ServicesOnline travel agency
Parent Oui.sncf
URL raileurope.co.uk

Raileurope.co.uk (formerly Loco2) is an online booking service for train travel in the United Kingdom and Europe. It sells tickets through its website and via its smartphone app which is available on iOS and Android platforms. [1] [2]


It was founded in 2006 by brother and sister Jamie and Kate Andrews, [3] and started trading in 2012 from its headquarters in London. Loco2 website and apps were rebranded Rail Europe in November 2019.

Functionality

Raileurope.co.uk provides coverage for approximately 25 countries in Europe and is integrated with multiple rail operators, including the Rail Delivery Group in the United Kingdom, SNCF in France, Eurostar, Deutsche Bahn in Germany, SNCB in Belgium, Renfe in Spain and both Italo and Trenitalia in Italy. [4] The company sells fares for all major high-speed rail services in Europe, such as TGV, ICE, Eurostar, AVE, Thalys, Frecciarossa, and Italo. [5] [6]

The company's original name is both an abbreviation of the phrase "low CO2" as well as a reference to locomotive travel. [7] Rail Europe focuses on rail travel in the UK and mainland Europe, as well as some international bus journeys. Raileurope.co.uk continued to have a carbon count facility built into its journey booking process, promoting rail travel's ability to reduce a traveller's carbon footprint by up 90%. [8] [9]

Rail Europe acts as an alternative to traditional rail booking systems by aggregating multiple reservation systems into its service, allowing users to search for and book fares across multiple countries within one transaction. [10] Rail Europe users can access standard rate fares as well as the discounted fares associated with each operator, such as such as Renfe's Turista Promo, [11] [12] Deutsche Bahn's London Sparpreis and Europa Sparpreis, [13] as well as SNCF's Prems fares and the Rail Delivery Group's range of discounted Advance Fares. [14]

History

Loco2 was founded in 2006 by Kate Andrews during her final year as an undergraduate at Sussex University. The goal initially was to launch a low-carbon travel company, specialising in grounded travel. As the company’s focus moved to European rail specifically, she was joined by her brother Jamie Andrews and Technical Director Jon Leighton, a leading contributor to Ruby on Rails.

From 2011 onwards, Loco2 began to integrate with the booking systems of Europe’s major rail operators (and, since 2018, buses too).

The company integrated with the following booking systems in Europe:

In 2013, the company partnered with The Guardian to launch "Guardian Trains," a Guardian-branded version of Loco2's train ticket booking application. [15] [16]

In 2014 Loco2 added Vimal Khosla, previously a board member of lastminute.com, to its board.

In 2016, the company underwent a full redesign, updating their logo, colourway and user platform. [17] It also released its first smartphone apps, with an iOS version launched in April [18] and an Android version available from July. [19] For its apps, Loco2 launched an icon-only version of the company logo, suitable for iOS devices. [20]

In 2017, Loco2 was acquired by e-Voyageurs Groupe, the parent company of OUI.sncf, a subsidiary of SNCF. [21]

In December 2018, the founders Jamie Andrews and Kate Andrews announced their departure from the organisation, describing the decision to leave as bittersweet. [22]

In November 2019, Loco2’s website and apps were rebranded as Rail Europe. Rail Europe has been part of OUI.sncf group since 2013 selling rail products across 30 countries and 25,000 destinations. By joining forces with Loco2, both now form the newly expanded international arm of e-voyageurs SNCF.

Awards

  • 2013 Winner PEA Awards Responsible Travel Category 2013 [23]
  • 2018 British Transport Awards: Bronze award for Best European Rail Booking Website [24]
  • 2018 National Transport Awards: Transport Supplier of the Year [25]

Ownership and funding

Loco2 was founded as a private company, limited by shares. Its owners include founders Jamie and Kate Andrews as well as members of their family and friends. Additional investment has been secured from individuals and consortiums of angel investors. Shareholders include Ed Gillespie, founder of sustainability strategy and creative agency, Futerra, and author of Only Planet, which documents a low-carbon journey around the world. [26]

The company received a total of £1 million [8] [9] in funding over a number of investment rounds from private angel investors. [8] As part of its investment raising activities the company was featured on the BBC News website in a piece focusing on the "real life Dragons' Den". [27]

On 5 July 2017 Loco2 was bought by e-voyageurs Groupe, which also owns OUI.sncf. At that time, Loco2 co-founders Kate and Jamie Andrews remained with the business. Kate Andrews said it would continue to operate as an independent company, but the new owner would provide the investment needed to develop its search and booking technology while strengthening Voyages-sncf.com's position in the European online rail ticket retailing sector. [28]

Call for open data

In 2011, Loco2's CEO and founder Jamie Andrews called for rail operators to provide "better (and fairer) access to rail data." [29] Andrews argued that a move to standardise data across Europe's different operators would serve to protect passenger rights. [29]

In 2013 the company held a “hack day” at Google Campus in London, showcasing what could be done with open rail data in the UK. [30]

In 2017 co-founder Kate Andrews illustrated how companies such as Loco2 have made booking a train almost as easy as booking a flight by creating what is in effect a single European Rail platform. [31]

External links

References

  1. ^ Lomas, Nathasha (27 April 2016), Europe by rail' booking platform, Loco2, finally gets an app, TechCrunch, retrieved 2 November 2016
  2. ^ Andrews, Jamie (12 July 2016), Introducing Loco2 for Android, Loco2, retrieved 2 November 2016
  3. ^ Andrews, Kate (10 August 2016), Our story, Rail Europe
  4. ^ Cross, Tony (7 November 2013), The right track, Condé Nast Traveler, archived from the original on 3 April 2014, retrieved 21 March 2014
  5. ^ Collins, Katie (12 November 2013), Loco2.com incorporates pan-European train travel into a single booking, Wired.co.uk, retrieved 21 March 2014
  6. ^ Let the train take the strain to Spain, A Place in the Sun, 17 February 2014, archived from the original on 22 March 2014, retrieved 21 March 2014
  7. ^ Lomas, Nathasha (17 February 2014), Pan-European Rail Travel Booking Service, Loco2, Gets Renfe On Board For Full Spanish Coverage, TechCrunch
  8. ^ a b c Lomas, Natasha (4 November 2014), "Pan-European Train Travel To Get Easier As Loco2 Prepares To Hook Into U.K.'s Rail Booking System", TechCrunch
  9. ^ a b Eco-Travel site Loco2 expands into Spain, Green Entrepreneurship, 18 February 2014
  10. ^ Gregory, Mark (12 November 2013), New pan-European rail booking service launched, BBC News
  11. ^ Collins, Katie (5 February 2014), Loco2.com adds Spain to its pan-European rail-booking service, Wired.co.uk, archived from the original on 23 March 2014, retrieved 21 March 2014
  12. ^ Bryant, Martin (18 February 2014), "Loco2 is an increasingly great place to book European train travel", The Next Web
  13. ^ Andrews, Kate (27 July 2016), German train tickets - ticket types & discounts, Loco2, retrieved 2 November 2016
  14. ^ Paris to Turin by train (TGV), RailEurope
  15. ^ O'Neil, Sean (April 14, 2013). "Loco2 powers new Guardian Trains booking tool". Phocuswire.
  16. ^ Andrews, Kate (15 April 2013). "Introducing Guardian Trains – Loco2 partners with the Guardian". Loco2.
  17. ^ Connell, Sean (22 April 2016), A brand new design for Loco2, RMDY, archived from the original on 4 November 2016, retrieved 2 November 2016
  18. ^ Calder, Simon (9 May 2016), Travel Agenda: where to go and what to know in travel this week, Independent
  19. ^ Introducing Loco2 for Android, Rail Europe, 12 July 2016
  20. ^ Loco2 AppStore (26 April 2017), iTunes: Loco2: Europe by train made easy, iTunes, retrieved 26 April 2017{{ citation}}: CS1 maint: numeric names: authors list ( link)
  21. ^ Whyte, Patrick (6 July 2017), Acquisition of Rail-Booking Site Loco2 Shows Sector's Potential, Skift, retrieved 24 January 2018
  22. ^ Andrews, Jamie & Kate (18 December 2018), So long and thanks for all the trains, Rail Europe, archived from the original on 30 January 2020, retrieved 30 January 2020
  23. ^ mygreenpod (13 March 2014), The PEA Awards 2013, My Green Pod, retrieved 18 October 2018
  24. ^ British Travel Awards (28 November 2018), 2018 Winners, britishtravelawards, retrieved 18 October 2018
  25. ^ Transport Times (11 October 2018), Winners of the National Transport Awards 2018, Transport Times, retrieved 18 October 2018
  26. ^ Webb, Flemmich (12 June 2014), Only Planet by Ed Gillespie, book review: Allow world's flaws and beauty to seep into your soul, Independent
  27. ^ Humphrey, Andrew (12 February 2013), "Angel investors: The real-life Dragons' Den", BBC News
  28. ^ SNCF buys online ticket railtor Loco2, Railway Gazette
  29. ^ a b Andrews, Jamie (15 June 2011), Opinion: Making the case to open up European rail data, Wired.co.uk, archived from the original on 8 October 2014, retrieved 21 March 2014
  30. ^ Andrews, Jamie (29 October 2012), "Building apps with rail data", The Guardian, retrieved 21 March 2014
  31. ^ Andrews, Kate (14 October 2017). "Business: Next-generation transport apps create seamless itineraries that travel with you". telegraph. Telegraph Media Group Ltd. Retrieved 26 October 2017.
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