Phillip Mills (born 13 February 1955 in
Auckland) is a former
track and field athlete and businessman from
New Zealand. He is the founder and executive director of Les Mills International and a co-founder of Pure Advantage, a green business lobby group.[1][2][3]
Sport
Multiple members of Mills' immediate family have represented New Zealand at the
Olympic and
Commonwealth Games in track and field. His father
Les has been representative multiple times for both games. Phillip, together with his mother Colleen and younger sister Donna, were all selected for the
1974 Commonwealth Games; Les was controversially omitted from the team.[4][5][6]
After returning to
New Zealand in 1979, Mills took an increasing role in the Les Mills fitness club business founded by his parents, Les and Colleen Mills, in 1968. The Les Mills business launched onto the stock market in 1984 and was taken over by an investment company in 1987. After the
share market crash that year, Mills bought the business back.[8][9]
In the early 1980s, Mills developed an exercise-to-music choreographed set of exercises and commercialised them based on licensing instructors to lead classes.[10][11]
As of March 2015, there were 18 different programs distributed across 100 countries[12] and by 2023, the workouts were being delivered to 21,000 gyms and clubs across the world.[13] Phillip Mills has also developed a group fitness management system for maximising the commercial benefits of the Les Mills programs.[14]
Mills’ views on fitness industry trends and the secrets of the most successful fitness facilities are regularly shared across the fitness industry.[15][16][17]
Sustainability and politics
Mills is an advocate for “green” business.[18][19] His belief in the importance of
sustainability has been widely publicised in New Zealand,[20][21] and he has authored several articles on the financial benefits of a
green economy along with the need for New Zealand to take action on
climate change.[22][23][24]
He is the founder of Pure Advantage, a group of New Zealand business leaders lobbying for green economic policy.[25] In 2010, the Pure Advantage Trust has commissioned a group of world-leading economists to review New Zealand's
green growth opportunities.[26][27][28]
Prompted by a perceived lack of action from the Government on climate change, in 2014, Mills gave $64,999 to the Labour Party and $60,000 to the Green Party.[29] In 2023, Mills continued his support of the Labour Party, offering to match up to $50,000 in donations.[30]
Mills' daughter Diana has also spoken to Forbes about how her parents encouraged feminism in fitness early by promoting "strong is the new skinny".[31]
Awards and recognition
In 2004, Mills was
Ernst & Young's New Zealand Entrepreneur of the Year.[32]
In 2005, Les Mills International was named New Zealand Services Exporter of the Year by
NZ Trade and Enterprise.
In 2009, Mills won Kea New Zealand's World Class New Zealand Award for New Thinking.[33][34]
In 2011, Mills was presented with an Australian Fitness Network Lifetime Achievement Award[35] and was named on
The National Business Review (NBR) Rich List.[36]
In 2007 Mills and his wife, Jackie Mills, published Fighting Globesity – A Practical Guide To Personal Health and Global Sustainability (Random House).[38][39]