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American women's clothing retailer
New York & Company
Lerner Shops (1918–1992) Lerner New York (1992–2004) New York & Company (2004–present) Industry Retail Founded 1918 Headquarters 1 W 34th Street, New York (2023) Key people
Mark Stocker,
President (2023) Products Women's Apparel & Accessories
Parent Saadia Group Website
www .nyandcompany .com
New York & Company, Inc. (NY&C) is an
e-commerce
workwear retailer for women. New York & Company apparel and accessories are sold exclusively through their digital store.
New York & Company was founded in 1918 as Lerner Shops by Samuel A. Lerner and Harold M. Lane in New York City. Samuel Lerner was the uncle of lyricist
Alan Jay Lerner . In 1992, the company changed its name to Lerner New York and in 1995 to New York & Company. The company began retailing exclusively through its digital store in 2020.
NY&C history
Broadway, Washington Heights, Manhattan
1918 - The Lerner brothers, blouse manufacturers, opens the first Lerner Shops store in New York City; 18 more shops open later that year
1930 - The first West Coast Lerner Shops location opens in Los Angeles, California
1985 -
Limited Brands purchases the company
1992 - The company changes its name to Lerner New York
1995 - The company changes its name to New York & Company, one of several labels Lerner New York carries
2002 - New York & Company becomes an independent company when it is purchased from Limited Brands by
Bear Stearns Merchant Banking
[1]
2004 - New York & Company goes public
[2]
2005 - Flagship NY&C store opens in New York City at 58th Street and Lexington Avenue
2006 - E-commerce site nyandcompany.com is launched
2010 - The New York & Company Outlet division is launched
2012 - NY&C Beauty, including fragrance, lip, and nail products, is launched
2013 - The Eva Mendes Collection,
[3] an exclusive collection designed in collaboration with actress
Eva Mendes , is launched nationwide
2016 - CEO Gregory Scott and his company are featured in an episode of
Undercover Boss .
2017 - Gabrielle Union launches a collection of clothing under the New York and Company brand.
[4]
2018 - Kate Hudson intros her line and is Ambassador for their Soho Jeans line.
[5]
2018 - Rebranding of New York & Co to RTW Retailwinds
[6]
2020 - New York & Company begins retailing exclusively through its digital store.
Celebrity advertisements
Celebrities who have appeared in advertisements for New York & Company include
Eva Longoria ,
[7]
Brooke Shields ,
[8]
Iman ,
Cindy Crawford ,
Jennifer Hudson ,
Maria Menounos ,
Ellen Pompeo ,
Patrick Dempsey ,
[9] Eva Mendes and Gabrielle Union and Kate Hudson.
References
^
"Bear Stearns Merchant Banking Announces Purchase of New York & Company | Irving Place Capital" . Retrieved 2021-01-31 .
^
New York & Company, Inc. Announces Pricing of Initial Public Offering.
^
"Eva Mendes Gives Peek at New Line, Shares Beauty Tips" . ABC News; Good Morning America. Retrieved 4 April 2014 .
^
"Gabrielle Union on Her New Fashion Collection, Sharing Clothes With Hubbie Dwyane Wade and Their Top L.A. Spots" . The Hollywood Reporter . 16 August 2017.
^ Edelson, Sharon (August 22, 2018).
"Kate Hudson Partners With New York & Co. for Rtw Collection" .
^
"New York & Company, Inc. Announces Rebranding and Transformation" . www.businesswire.com . September 11, 2018.
^ Lockwood, Lisa.
"New York & Co. Signs Eva Longoria" . No. 8/11/2005. WWD.
^
"Brooke Shields, Print Ad" . imdb.com .
^ Marsi, Steve (6 November 2006).
"Ellen Pompeo and Patrick Dempsey For New York & Company: Holiday Style" . Retrieved 6 November 2006 .
External links