 | This article contains content that is written like
an advertisement. (April 2024) |
| Industry | Internet advertising |
|---|---|
| Founded | 2011 |
| Headquarters | Stamford, Connecticut, United States |
Key people | Dick O'Hare (Founder and CEO) |
| Website | http://www.localyokelmedia.com |
Local Yokel Media, [1] (LYM), is, a hyperlocal online ad marketplace headquartered in Stamford, Connecticut [2] specializing in monetizing hyperlocal, ad impressions. [3] Using Local Yokel Media, any local or national business serving a defined geography can target audiences in their immediate service areas on local online content communities. [1]
Local Yokel Media uses this method of geo-contextual [4] relevance to help firms target down to the community level in contextually relevant content. Founder & CEO Dick O'Hare [5] is a veteran of the digital media industry with 15 years in senior management positions at DoubleClick, AOL Media Networks and Yahoo Inc. [6]
References
- ^ a b McGlade, Alan. "Online Advertising, Coming Soon To A Neighborhood Near You". Forbes.
- ^ "Stamford Innovation Center Adds Tenants Cashpath Financial, Local Yokel Media, Orthozon Technologies". PRLog.
- ^ "Platform targets ads based on context, location - Advertising - BizReport". www.bizreport.com.
- ^ "Local Yokel's Dick O'Hare on Reaching Deep Into Hyperlocal Communities | The Makegood". the-makegood.com. Archived from the original on 2012-07-15.
- ^ Elliott, Stuart (July 17, 2011). "News From the Advertising Industry". New York Times.
-
^
"404 Page". www.globenewswire.com.
{{ cite web}}: Cite uses generic title ( help)