Game: On is a 2004
short film produced by
Ethan Vogt, a student at
New York University,
[1] as an advertisement for
Volvo Cars. The work is the first to combine
live action and
machinima,
[2]
[3] the use of real-time
computer animation from a three-dimensional
graphics rendering engine.
[4] In 2005, the film won awards for Best Picture and Best Commercial/Game Machinima at the
2005 Machinima Film Festival.
[1]
[5]
[6]