Former editors | Joe Hanson (1972–1991) [1] |
---|---|
Categories | Magazine publishing |
Frequency | Monthly |
Publisher | Hanson Publications, Inc. (1972–1988) Cowles Media Company (1988-1998) Primedia Inc. (1998–2004) Red 7 Media (2004–2011) Access Intelligence (2011–2020) |
First issue | 1972 |
Final issue | 2020 |
Country | United States |
Website |
archive |
Folio, also known as Folio: The Magazine of Magazine Management and Folio: magazine, was a trade magazine for the magazine industry. [2] [3] [4] [5] The magazine was established in 1972 and became known as "the bible of the magazine publishing industry". [6]
Associated initiatives included The FOLIO: Show, a magazine industry trade show and conference; FOLIO: 400, a comprehensive review of major American magazines; The FOLIO: Ad Guide, analyzing magazine advertising; and the FOLIO: Source Book, a buyer's guide for publishers. [1]
The publishers of Folio also organized the Eddie & Ozzie Awards in recognition of high-quality magazines, and inducted new members into the Editorial & Design Hall of Fame.
The magazine covered various financial and publishing aspects of the magazine publishing industry. [7] Folio was a "vertical" publication "aimed at people who hold different jobs within" the magazine publishing industry. [8] Many stories focused on a particular periodical.
Folio produced two special annual editions:
Folio was founded in 1972 by Joe Hanson of Hanson Publications, Inc. [1] Hanson Publications was acquired by Cowles Media Company in 1988, [1] which was then acquired by Primedia Inc. in 1998. [11]
In 2001, under a joint venture, Folio and a group of other trade magazines that reported on the media industry were put under the editorial control of Steven Brill. [12] In 2003, Folio top editor Cable Neuhaus was fired, [13] eventually replaced with Geoff Lewis. [14]
In 2004, Primedia sold Folio and a sister publication, Circulation Management, to a joint venture with Red 7 Media. [15] Red 7 was acquired by Access Intelligence in 2011. [16] [17]
Folio ceased print publication in 2020, [18] with the publisher promising to continue to support its other industry activities. [19]
The Eddie & Ozzie Awards presented awards in various categories: [20] [21] The Washington Post's Annie Granatstein received Folio's Top Women in Media 2019 award; [22] The Post and The New York Times received awards in 2020. [23]
Andrew Solomon won a 2011 gold Eddie award from Folio: magazine.
told Folio magazine he was concentrating on "long-term strategy" for Newsweek.
OCLC Number 7623562
Our decision to eliminate regular industry reporting via FOLIO: doesn't mean we are abandoning the FOLIO: community. It only means that we will be serving it in new ways.