Country | India |
---|---|
Broadcast area | |
Network | Disney Star |
Headquarters | Mumbai, Maharashtra, India |
Programming | |
Language(s) | English |
Picture format | 1080i HDTV |
Ownership | |
Owner | Disney India |
Sister channels | Disney Star Channels |
History | |
Launched | 29 October 2017 |
Replaced | Bindass Play |
Links | |
Website |
disneyinternationalhd |
Disney International HD is an Indian pay television owned by Disney Star, a subsidiary of Disney India. It is Disney India's first channel to be broadcast in high-definition and broadcast in a 16:9 aspect ratio. The channel primary airs Disney American originals.
The channel is primarily funded by subscriptions with secondary revenue from advertising and is targeted to the 14-25 years age group while the other Disney networks broadcast in the area are aimed towards a 2-14 age group audience. [4]
In April 2016, Disney Channel India dropped live-action programming to focus more on local animation, as those shows drove better ratings. [5] [ better source needed]
Disney Broadcasting India had made a license application for Disney International HD on 17 March 2017 with the Ministry of Information & Broadcasting (MIB). [6] MIB approved the license on September 1, 2017, to take over from Bindass Play with Bindass Play programming shifting over to Bindass. The channel was launched on 29 October 2017. [7] 10 of the 30 available TV series were on the channel at launch.
During the channel's first few weeks of broadcast, it didn't show any commercials. [8]
Disney International HD shows an exclusive (as it has not been syndicated elsewhere) library of over 1500 or more episodes coming from 30 live action series. [8] [9] The channel also airs 100+ Disney movies selected for the targeted ages of 14 to 25 years old. [9]
On 15 August 2021, coinciding the Indian Independence Day, Disney Channel original movie Spin premiered on Disney International HD, two days after its release. [10]