Catherine Tucker (born May 16, 1977) is the Sloan Distinguished Professor of Management at
MIT Sloan, where she is also chair of the PhD program. She is known for her research into the consequences of digital data for electronic privacy,
algorithmic bias, digital health, social media and online advertising. She is also a research associate at the
NBER, cofounder of the Cryptoeconomics lab at MIT with
Christian Catalini and coeditor at Quantitative Marketing Economics.
Tucker's research focuses on the connections of marketing, economics of technology, law. Much of her publications have studied social media and its interactions with consumers. Tucker's research has evolved with the development of social media; her earlier publications focused on privacy[3] and advertising,[4] and now also focus in the direction of algorithmic influence and consumer interactions with the blockchain.[5] She has published 67 scholarly papers in these related fields. Common outlets for Tucker's publications include Marketing Science,[6] Quantitative Marketing and Economics,[7] and the Journal of Marketing Research.[8][9] She has expertise in studying how can firms use digital data and machine learning to improve performance. [10]
Career
Tucker teaches at the
MIT Sloan School of Management and is chair of the MIT Sloan PhD Program.[11] Tucker is also a cofounder of the MIT Cryptoeconomics lab which analyzes blockchain applications.[10]
Tucker has given talks to the
European Union Future of Privacy Forum Roundtable and the
OECD Roundtable on Economics of Privacy. She has testified to the US Congress on
algorithmic bias and online
privacy.[12] In 2011, she received a CAREER Award from the
National Science Foundation.[13] In 2012, she was admitted as a Research Associate of the
National Bureau of Economic Research, and became the first woman to be awarded
tenure in the MIT Marketing Department. In 2015, she received the Erin Anderson Award, honoring an "emerging research star...who has exceeded the normal expectations for someone of her rank in mentoring doctoral students or junior faculty members."[14] In 2018, she received the William O'Dell Award, for an "article ... that has made a significant contribution to marketing theory, practice or methods".[15] Later that year Tucker went on to receive the 2018 INFORMS Society for Marketing Science Long Term Impact Award.[16] She then continued on with Duncan Simester to win the 2020 Weitz-Weiner-O'Dell Award from the American Marketing Association.[17] Additionally, she was appointed a visiting fellow at
All Souls College at the
University of Oxford;[18] and cofounded the
Cryptoeconomics Lab at MIT.
^Tucker, Catherine E.; Catalini, Christian (2018-06-19). "Antitrust and Costless Verification: An Optimistic and a Pessimistic View of the Implications of Blockchain Technology".
doi:
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