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Parent company | Bonnier Group |
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Status | Active |
Founded | March 2007 |
Founder | Terry Snow |
Country of origin | United States |
Headquarters location | Winter Park, Florida |
Key people |
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Publication types | Magazine |
Official website | bonniercorp.com |
Bonnier LLC (formerly Bonnier Corporation) is an American "outdoor adventure" company. Formed in 2007 after Bonnier Group's acquisition of publishing assets from Time, it operates events within the vertical of outdoor recreation.
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adding to it. (August 2023) |
The company was formed in March 2007 as the U.S. subsidiary of Bonnier Group, after it acquired the 18 magazines of the Time Warner divisions Time4 Media [1] (owner of publications such as Transworld Skateboarding) and The Parenting Group (owner of publications such as Parenting) for $200 million, and combined them with its 50% stake in World Publications. [2] [3] In June 2009 Hachette Filipacchi sold American Photo, Boating, Flying, Sound & Vision, and Popular Photography to Bonnier. [4]
In April 2013, Bonnier sold its skiing publications, including Skiing and Warren Miller Entertainment, to Active Interest Media. [5] In May 2013, Bonnier sold Sound & Vision and the TransWorld Group titles to Source Interlink, and in turn acquired Source Interlink's motorcycle magazines. [6] That month, it also sold The Parenting Group to Meredith Corporation; its publications were immediately shut down, and subscribers were transferred to other Meredith-owned publications. [7]
In October 2020, Bonnier sold a number of its major magazines, including Popular Science, Popular Photography, Outdoor Life, and Field & Stream, to North Equity LLC. [8] [9] In 2022, the company began to reposition and restructure its operations, and began to brand itself as an "outdoor adventure company" to emphasize its events, focusing specifically upon core verticals of marine recreation (including boating, sailing, and fishing), hunting, and travel. [10] [11]
Publication owned by Bonnier LLC:
Events operated by Bonnier LLC include:
Costa Offshore World Championship presented by Continental