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Frequency89.7 FM
FormatIndigenous radio
OwnerUniversidad de Guadalajara
First air date
January 12, 2017 (concession received)
Last air date
February 15, 2021 (2021-02-15) (surrender)
Call sign meaning
PABF Universidad de Guadalajara
Technical information
ERP1 kW [1]
HAAT476.3 m
Transmitter coordinates
22°11′19.17″N 104°14′27.93″W / 22.1886583°N 104.2410917°W / 22.1886583; -104.2410917

XHPBUG-FM was a radio station on 89.7 FM in San Andrés Cohamiata, Mezquitic Municipality, Jalisco. The station was owned by the Universidad de Guadalajara and operated locally with indigenous programming as a semi-satellite of its statewide network.


XHPBUG received its concession on January 12, 2017, and initially planned to come on air in June, though program testing did not begin until January 2018. [2] The station was the first public station in the country to broadcast almost entirely in an indigenous language, in this case Wixárika. [3]

XHPBUG operated from the local facilities of the UDG Virtual University System, but most of its programming would be presented locally, and the university planned for the station to gain a degree of autonomy over time. The new station was also intended to serve as a complement for a planned bachillerato program in the town. [4]

In 2019, XHPBUG was approved to increase its effective radiated power from 130 watts [5] to 1,000.

On February 15, 2021, the Universidad de Guadalajara surrendered the concession. It cited bad electrical service from the Comisión Federal de Electricidad with frequent voltage spikes that resulted in repeated damage to electrical equipment and had required two replacements of the uninterruptible power supply. [6]


  1. ^ RPC: #036494 Power Increase — XHPBUG-FM
  2. ^ Gutiérrez Vargas, Andrea (17 January 2018). "Arrancan pruebas de Radio Wixárika UdeG en San Andrés Cohamiata". Canal 44. Retrieved 21 January 2018.
  3. ^ Torres Espinoza, Gabriel (12 January 2017). "UdeG recibe título de concesión para estación de radio wixárika". Universidad de Guadalajara. Retrieved 15 January 2017.
  4. ^ "La UdeG recibe primera concesión de radiodifusión en lengua wixárika". El Informador. 1 March 2017. Retrieved 30 April 2017.
  5. ^ RPC: #021316 Technical Characteristics of Operation - XHPBUG-FM
  6. ^ RPC: #050079 Surrender — XHPBUG-FM