The Steeplechase Face was the
mascot of the historic
Steeplechase Park, the first[1] of three amusement parks in
Coney Island,
Brooklyn, New York.[2] It remains a nostalgic symbol of
Coney Island and of amusement areas influenced by it.[3] It features a man with a wide, exaggerated
smile which sometimes bears as many as 44 visible teeth. The image conveys simple
fun,[4] but was also observed by cultural critics to have an undercurrent of Victorian-era
repressed sexuality.[5]
It was also known as the Funny Face after the park's slogan "Steeplechase - Funny Place" or as Tillie, after the park's founder
George C. Tilyou. It has also sometimes been named Steeplechase Jack. The mascot represented the area's wholesomeness and
neoclassical architecture combined with its veneer of hidden sexuality.[3][6][5] Though the park was a "family-friendly" area, it was nearby the "freer sexual expression of the dance halls, beaches, and boardwalk."[7]
The "Funny Face" logo has become an iconic symbol of Coney Island.[3]
History
Introduced in 1897 with the park's opening, it existed in a variety of forms for most of its history, and was only standardized as a design in the late 1940s.[8]
The face's most prominent appearance in Coney Island was in glass on the exterior of Steeplechase's Pavilion of Fun,[9] created when the park was rebuilt in 1909.[10]
The pavilion was destroyed by
Fred Trump in 1966[11][9] in an unsuccessful attempt to create condos on the site.[12]
Impact
The smile of the
Joker, a Batman villain, may have been partially inspired by the face.[13][14] The face is sometimes seen as an
evil clown today, but this was not the original understanding.
The face also appeared at other Tilyou amusement properties, such as Steeplechase Pier in Atlantic City, and was also copied regionally, as with the
Tillie of Asbury Park.
The face remains a popular symbol of Coney Island, embraced by many neighborhood institutions and businesses. A version is used in the logo of
Coney Island USA, and for a time another, more clown-like, version was used by
Coney Island Brewing Co. It is used in parts of the modern
Luna Park, particularly in its "Scream Zone".
As of 2019, the Steeplechase Face continues to appear as
sticker art in Coney Island.[15]
An exhibit on the history of the face was shown by the
Coney Island History Project in 2014.[16] An exhibit on Coney Island's history, which included artifacts of the face, was displayed at the
Brooklyn Museum in 2015.[17][18]