RMM Records, also known as RMM Records & Video Corp, was an independent Latin music record label established in 1987 and based in New York City. The label was most active during the late 1980s and early 1990s and produced primarily salsa, Latin jazz, and merengue music. At its peak, RMM Records employed 55 staff members and had distribution deals in 42 cities around the world, occupying 9,000 square feet in two floors at its Soho headquarters. The label was established by Fania Records promoter Ralph Mercado, who had established RMM Management in 1972 as an artist management and booking agency, providing bookings for Latin artists Tito Puente, Celia Cruz, and Ray Barretto.

Artists who recorded for the label included Tito Puente, Celia Cruz, Tito Nieves, Oscar D'Leon, Eddie Palmieri, Cheo Feliciano, Ismael Miranda, José Alberto "El Canario", Tony Vega, Johnny Rivera, Ray Sepúlveda, Domingo Quiñones, Miles Peña, Orquesta Guayacan, Conjunto Clasico, Manny Manuel, the New York Band, Marc Anthony & La India. Record producers included Sergio George, Isidro Infante, and Humberto Ramirez.

Empire and legacy

RMM filed for bankruptcy in November 2000, selling its assets to Universal Music Group. ^[1] According to the NY Times, ^[2] unpaid royalties, as well as a lawsuit settlement of $7.7 million to Glenn Monroig totaling over $11 million, plus interest, contributed to the end of RMM Records. On June 25, 2001, as part of the Chapter 11 bankruptcy sale, Universal Music Group (UMG) announced the acquisition of RMM’s assets. ^[3]

Founder and key staff

• Ralph Mercado Jr. (September 29, 1941 – March 10, 2009) was born in Brooklyn to a Puerto Rican mother and Dominican father. He entered the music business as a teenager, organizing parties and dances as president of a neighborhood social club. In the 1960s, he promoted R & B and soul artists like James Brown and paired them with Latin artists like Mongo Santamaria. In the 1980s-1990s, Mercado was a promoter of Latin Jazz, Latin rock, Merengue and Salsa. He established a network of businesses that promoted concerts, managed artists, and led to the foundation of the record label Ritmo Mundo Musical (RMM). Following the bankruptcy of RMM in 2000, Ralph Mercado returned to artist promotion. ^[4]
• Debra A. Mercado, starting in the early 1990s, was RMM's National Director of Publicity, as well as overseeing international promotions generated by RMM International. ^[5] She also was in charge of public relations for four other enterprises: RMM (Management), Ralph Mercado Presents, Caribbean Waves Music (ASCAP), and Crossing Borders Music Inc. (BMI).
• Damaris L Mercado, started her production career with her father while in her teens. She moved up the ranks from Production Assistant on concerts and music video projects traveling to different cities and countries and landing in Miami. There she worked out of the RMM Records office based in the Sony Discos headquarters as Manager of Production & Manufacturing eventually making her way back to New York City during the transition to Universal Music and culminating her position as Director of Global Production & Manufacturing.
• George Nenadich, who has been with Sirius XM Radio on the Caliente channel for the last 11 years as host of the very popular classic salsa program "Salsa Nation" on Caliente, every Saturday morning at 10:00am EST, as well as Rumbon (a 24Hour classic salsa channel launched by George Nenadich with the program La Jungla de Rumbon every Friday night at 7pm EST), became part of RMM Records in November 1988 as Promotions Director. One of the first employees of the label along with Martha Cancel (who was there prior and managed the everyday operations of the label at that time, including promotions).

Familiar recordings

• Combinación Perfecta 1993
• Tropical Tribute to The Beatles 1996
• Recordando a Selena 1996
• En Vivo 1994 (recorded at Miami Arena, July 1993)
• European Explosion 1996 (recorded at Cannes, February 1995)

Artists

Labels

• SOHO Latino
• Sonero Discos
• RMM International
• TropiJazz
• Merengazo
• RMM Rocks

See also

• List of record labels
• Ralph Mercado

References