Native name | 미스틱스토리 |
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Industry | |
Genre | |
Founded | 2011 |
Founder | Yoon Jong-shin |
Headquarters | 242-35, Nonhyeon-dong, Gangnam-gu, Seoul, South Korea |
Key people | Cho Young-chul (president, producer), Yoon Jong-shin (founder, chief producer) |
Services |
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Owner | SM Entertainment |
Parent | SM Studios |
Subsidiaries |
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Website |
www |
Mystic Story [1] (formerly Mystic Entertainment, Korean: 미스틱스토리; RR: Miseutik Seutori, abbreviated as MSTSTR) is a South Korean entertainment company established by South Korean singer-songwriter Yoon Jong-shin. It has four subsidiaries, including Mystic Actors (formerly Family Actors Entertainment), which manages actors and actresses.
Mystic Story, originally Mystic Entertainment, comprises the merger of three entertainment companies. Mystic89 was founded by singer-songwriter Yoon Jong-shin and was known for housing indie artists rather than idol groups. In March 2014 it merged with Family Actors Entertainment, which managed mostly actors and actresses, to become Mystic89 & Family, with both companies maintaining their separate focus in music and acting respectively. [2] [3] In July 2014, Mystic89 merged with APOP Entertainment, which houses girl group Brown Eyed Girls. [4] Family Actors later changed its name to Mystic Actors.
In February 2015, Mystic89 added veteran singer and actress Uhm Jung-hwa. [5]
In March 2017, SM Entertainment acquired Mystic, becoming the label's largest shareholder. [6]
On March 25, 2019, Mystic Entertainment changed their name to Mystic Story. [7]
Mystic89 is a music label under the leadership of the producer Yoon Jong Shin. As of 2013, MYSTIC89 has established itself as a professional and organized record company. MYSTIC89 is active not only on music industry but also on general mass culture industry including drama, entertainment program and movies.
APOP is a music label which produces global contents on K-Pop, J-Pop and Asia Pop market.
Mystic Actors is an actor management label established by Mystic Story.
All I Know Music is a music label headed by producer K JUN and established by Mystic Story to produces hip hop contents. Since 2019, the label was separated from Mystic Story upon its acquisition by SM Entertainment as its sublabel.
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Soloists
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Recording artists
Actors/actresses
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