Company type | Division of holding company ( LVMH) |
---|---|
Industry | Consumer goods |
Founded | 1984 [1] |
Founder | Dany Sanz |
Headquarters | Paris, France |
Products | Cosmetics and beauty |
Parent | LVMH Moët Hennessy • Louis Vuitton S.A. |
Website | www.makeupforever.com |
Make Up For Ever is a French cosmetics brand owned by LVMH. [2] It was created in 1984 by make-up artist Dany Sanz. [3] [4]
Make Up For Ever was founded in 1984 by make-up artist Dany Sanz. It provides cosmetics to many people, including professional make-up artists. LVMH acquired the brand in 1999 to expand its make-up services and developed the services to appeal to its customer base. In 2004, Nicolas Cordier was named CEO and formed a manager/creator team with Sanz. Gabrielle Rodriguez, the current CEO, was appointed in 2019. [5]
In 2002, Make Up For Ever Academy started in Paris, and has since expanded to New York, Shanghai, Hong Kong, Seoul, Singapore, Brussels, Helsinki and Nice.