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BrandNew Music
Native name
브랜뉴 뮤직
Company typePrivate
Industry Music
Genre
PredecessorIC Entertainment
Brand New Production
Brand New Stardom
Founded17 May 2011
Founder Rhymer [ ko]
Headquarters,
South Korea
Number of locations
Bangbae, Seocho District
Key people
Rhymer (founder & CEO)
Services
  • Music production
  • licensing
  • publishing
SubsidiariesKorean Roulette
Website BrandNewMusic.co.kr/

Brand New Music ( Korean브랜뉴 뮤직, also stylized as BrandNew Music and initialized as BNM) is a South Korean hip hop company founded in 2011 by rapper Rhymer [ ko]. [1]

History

2003–2012: Founding and first-generation artists

Kim Se-hwan ( Korean김세환), known as Rhymer, founded the record label IC Entertainment in 2003 after having failed to establish a career as a rapper since his debut in 1995. [1] [2] The label later changed its name to Brand New Production. [3][ unreliable source?] In 2009, Brand New Production merged with Future Flow, a record label owned by rapper and producer Cho PD. The combined company was named Brand New Stardom. [1] [3]

Brand New Stardom split into two companies in 2011, with Cho PD founding Stardom Entertainment and Rhymer founding Brand New Music. Artists Verbal Jint, Tae Hye Young, BNR, Keeproots, A-Man, and Miss S followed Rhymer to the new label. [1] [3]

Following the split of Brand New Stardom in 2011, the newly founded Stardom Entertainment sued Brand New Music, saying that Oh Yoo-mi, a member of Miss S, was still contracted with Stardom. According to Brand New Music, the two companies had previously agreed that "neither company would restrict Miss $'s movement." [4][ unreliable source?]

Brand New Music released its first label collaboration, "Happy Brand New Year," at the end of 2012. Artists Verbal Jint, Phantom, As One, Miss S, Swings, Shijin, and Bumkey all contributed to the single. [5][ unreliable source?] It reached #24 on Korea's Gaon Digital Chart. [6]

2013–2016: second-generation artists

In January 2013, Brand New Music launched its own Internet show, Brand New Live. [7][ unreliable source?] That summer, rapper San E left major music label JYP Entertainment and joined Brand New Music. [8][ unreliable source?] He has since become one of the most awarded artists in the label and one of the most successful rappers in Korean mainstream media. [9] [10][ unreliable source?]

In early 2014, the label released its second collaboration, "You Make Me Feel Brand New", featuring Verbal Jint, San. E, Bumkey, Kanto, Swings and Phantom. The song samples the 1974 American soul hit song of the same name by The Stylistics. [11][ unreliable source?] The single reached #13 on the Gaon Digital Chart. [12] Later that year, R&B singer C-Luv (now known as Taewan) joined the label, having debuted ten years prior under Rhymer's Brand New Production label. [13][ unreliable source?] A few months later, rapper Swings left the label to focus on his own record label, Just Music Entertainment. [14][ unreliable source?] In December, the label released "Brand New Day," its third collaboration, which featured Verbal Jint, San E, Phantom, As One, P-Type, Taewan, Kang Min-hee (of Miss $), Kanto, Champagne & Candle, Yang Da-il and DJ IT. [15][ unreliable source?] The song reached #30 on the Gaon Digital Chart. [16] The year ended with Bumkey of the group Troy being indicted for dealing illegal drugs. Bumkey denied the allegations and was found not guilty in a trial the following year. [17][ unreliable source?] [18][ unreliable source?]

Several artists joined Brand New Music in 2015, including Eluphant, Gree, Pretty Brown, and Unpretty Rapstar 2 contestant KittiB. [19][ unreliable source?] [20][ unreliable source?] [21] [22] Brand New Music released its fourth label collaboration, "Heat It Up" in December. The song featured San E, Verbal Jint, Bumkey, Hanhae, Kanto, Kang Min-hee, Yang Da-il and Candle. [23][ unreliable source?]

2016 saw new additions to the label including the Esbee, Chancellor, and actor Yang Dong-geun who raps under the name YDG. [24][ unreliable source?] [25][ unreliable source?] [26][ unreliable source?]

2017–present: Sub-label and third-generation artists

In 2017, Brand New Music launched its indie sub-label "Korean Roulette", led by Kiggen as president. The first act to sign under it was the duo SBGB. [27] In July 2017, Brand New formed a duo MXM. [28]

On May 22, 2019, Brand New debuted their first idol group AB6IX, with Lee Dae-hwi, Park Woo-jin, Kim Dong-hyun and Jeon Woong among the members. [29] On October 29, Brand New debuted BDC. [30] On December 26, Han Dong-geun signed an exclusive contract with the company. [31]

On August 31, 2020, artist Lee Eun-sang, formerly of X1, made his solo debut. [32]

On April 20, 2022, Brand New debuted their third boy group Younite. [33]

Artists

Independent artists

Korean Roulette

  • SBGB

Former artists

Discography

Title Year Artists Peak chart
positions
Sales ( DL)
KOR
[37]
"Happy Brand New Year" 2012
  • Verbal Jint
  • Phantom
  • As One
  • Miss S
  • Swings
  • N-Son
  • Bumkey
24
"Brand New Anthem"
  • Swings
  • Rhymer
  • P-Type
  • Heo In-chang
  • Bizniz
  • Kanto
"You Make Me Feel Brand New" 2014
  • Verbal Jint
  • San E
  • Bumkey
  • Swings
  • Phantom
  • Kanto
13
"Brand New Day"
  • Verbal Jint
  • San E
  • Phantom
  • As One
  • P-Type
  • Taewan
  • Kang Min-hee
  • Kanto
  • Champagne & Candle
  • Yang Da-il
  • DJ It
30
"High" (잘 되길 바래)
  • Champagne & Candle
  • Hanhae
  • Kanto
"Heat It Up" (몸 좀 녹이자) 2015
  • San E
  • Verbal Jint
  • Bumkey
  • Hanhae
  • Kanto
  • Kang Min-hee
  • Yang Da-il
  • Candle
40
"Brand New Shit"
  • Verbal Jint
  • San E
  • Phantom
  • P-Type
  • Eluphant
  • Champagne
  • Gree
  • DJ Juice
"Respect the Name" 2016
  • San E
  • Hanhae
  • P-Type
  • Gree
  • Minos
  • Kebee
  • KittiB
  • Kanto
  • DJ Juice
"Already Christmas" (어느새 크리스마스)
  • Yang Da-il
  • Chancellor
  • Gree
  • As One
  • Kang Min-hee
"Better Tomorrow"
  • San E
  • Minos
  • Hanhae
  • Kanto
  • Champagne
  • Sanchez
  • Taewan
"Baby Can I" (너가 필요한 것 같아) 2017
  • Bumkey
  • Chancellor
  • Taewan
  • Sanchez
  • Yang Da-il
  • MXM
"Fresh Air"
  • Verbal Jint
  • Eluphant
  • DJ Juice
  • Hanhae
  • Rudals
"Do Your Thing" (다 해도 돼) 2018
  • Verbal Jint
  • Bumkey
  • Eluphant
  • Hanhae
  • Kanto
  • Gree
  • Yenjamin
"Sweater" (스웨터)
  • Bumkey
  • Yang Da-il
  • Taewan
  • Kang Min-hee
  • MXM
  • Vincent Blue
"Melting" 2019
  • Kanto
  • AB6IX
  • Kang Min-hee
  • Yo Da-young
  • BDC
"Look Good"
  • Bumkey
  • Yang Da-il
  • Kebee
  • Kanto
  • KittiB
  • Gree
  • Yenjamin
  • Vincent Blue
"Chandelier" (샹들리에) 2020
  • AB6IX
  • BDC
  • Lee Eun-sang
"Better Days" (바래)
  • Bumkey
  • Yang Da-il
  • Han Dong-geun
  • Kang Min-hee
  • Yo Da-young
"1 Year"
  • Eluphant
  • Hanhae
  • Kanto
  • Yenjamin
  • Rudals
  • Gree

Concerts

  • Brand New Year 2015 (December 12, 2015)
  • Brand New World Seoul (September 22, 2017)
  • Brand New Year 2017 Brand New Season (December 22, 2017)

See also

References

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External links